Sunday, March 10, 2013

2014 Star Bolt

Yamaha recently introduced the Star Bolt motorcycle.  If I was in the 18-25 demographic, I would be all over this factory style 942cc bobber (I use the term bobber loosely)!

2014 Star Bolt
There is no doubt about the market that Yamaha is targeting, the question is, will Yamaha be able to crack into the ever so popular Harley Davidson Sportster market?  Price point will be a factor for some and the Star Bolt will be in direct competition with HD Iron 883. 

Harley Davidson - Iron 883
Other HD Sportster models such as the Seventy-Two and Forty-Eight are at higher price points than the Star Bolt, a factor that may sway new riders towards the Bolt. A strong point about Yamaha...they build quality products! My 2002 Yamaha Star 1100 Classic has been a bulletproof motorcycle, I trust the Bolt will have the same high standard that Yamaha has set for it's other motorsports products!


It will be interesting to see what happens when the Star Bolt hits the market in July!

2 comments:

  1. Looks like Yamaha and Low and Mean are teaming up again like they did on the Stryker, should make for a really sick bike!

    http://www.yamahastarbolt.com/site-news-and-announcements/partnering-with-low-mean/

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  2. This new bike is gonna put the sportster under , like the new honda is doing to the bagger world.

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